There are plenty of tools that can be used, such as Google Analytics, Mixpanel, Adobe Analytics, or Hotjar. Since these and others offer a comprehensive range of features, AutoROICalc comes with a custom web events tracking feature that can be useful in tracking particular or critical events that are important for improving ROI or valuable enough to be tracked with custom setup and report.
Just trigger the “magic URL”
For the purposes of custom web events tracking with AutoROICalc, we do it in the “standardized” way that is by calling a “magic URL” which takes care of collecting, registering, and assigning the record.
Making it easy for you
Need help with setting up your custom web event tracking?
If you are not sure where or how to start, we are always here for you. Just reach us at email@example.com.