

Automated Revenue & Growth Reporting for SaaS & Tech Teams
Connect your product analytics, marketing spend, and CRM to track MRR/ARR, CAC, LTV, payback, and funnel conversion — all in always-updated dashboards.
Tired of Conflicting Numbers Across Tools?
SaaS growth lives across multiple systems — ads, website analytics, product usage, CRM, billing. Do you struggle with:

- CAC and LTV calculations living in spreadsheets that nobody trusts?
- Inconsistent attribution between GA4, CRM, and ad platforms?
- Manual reporting for investors, leadership, or board meetings?
- No clear funnel visibility from visit → signup → activation → paid?
- Hard to track payback and retention, especially across segments?
AutoROICalc Makes SaaS Reporting Simple, Accurate, and Investor-Ready
One source of truth. Automated reporting. Metrics that drive growth.

Marketing + CRM + Billing in One Place
Centralize performance data across your stack — ad platforms, web analytics, CRM, product events, and subscription billing. AutoROICalc helps you unify key metrics like leads, trials, activations, conversions, revenue, and churn so teams stop debating numbers and start acting on them.
Full-Funnel Visibility and Clear Attribution
Understand what actually drives pipeline and revenue. Track conversion across each step — visit → signup → activation → upgrade — and connect acquisition channels to downstream results. Build views by campaign, channel, audience, landing page, or segment.


Track SaaS Unit Economics That Matter
Monitor the metrics leadership and investors care about: MRR/ARR growth, CAC, LTV, LTV:CAC, payback period, churn/retention, and expansion. Turn scattered data into clear dashboards that keep your growth model visible and measurable.
Automated Reports for Leadership, Board, and Teams
Stop rebuilding the same deck every month. Schedule dashboards and reports to go out weekly or monthly with consistent KPIs. Share via dashboard links or exports so marketing, sales, product, and finance stay aligned without manual work.

Start Free — Scale With Your Growth
Free plan up to 10K records
On-Premise / Self-Hosted options
Get started instantly with our free plan (up to 10K records) — perfect for validating your reporting setup. Upgrade anytime with usage-based pricing, no long-term contracts, and no hidden fees.
Need more control over infrastructure and data security? We also offer On-Premise / Self-Hosted deployment options.

- Free plan up to 10K records
- Affordable paid plans
- No long-term contracts
- On-Premise / Self-Hosted options
Start for free today or book a personalized demo to see how it works.
Works on any device!
Whether you’re in a growth standup, reviewing pipeline with sales, or preparing investor updates — your dashboards stay live, consistent, and accessible across all devices.

Desktop and Laptop
The best experience!

Get started in no time — set up easily, supercharge your reports, integrate your tools, design impactful dashboards, and unlock full automation.
Tablets
Wow, what a presentation!

Impress on the move — deliver stunning dashboards, interactive reports, and real-time insights straight from your tablet.
Mobiles
Synced literally on the go!

Your business in your pocket — monitor performance, view dashboards, and make quick decisions with instant mobile synchronization.
What SaaS Teams Achieve With AutoROICalc?
Let’s see:

- ⏱️ Save 5–10+ hours per week on reporting and spreadsheet maintenance
- 📊 Get a reliable view of MRR/ARR, CAC, LTV, payback, and funnel conversion
- 🔎 Identify what drives growth: channels that convert AND retain
- 🤝 Align marketing, sales, product, and finance on one source of truth
- 🚀 Improve decision speed with always-updated dashboards instead of static reports
FAQ
Can I track MRR/ARR and subscription performance?
Yes. AutoROICalc supports building dashboards for MRR/ARR trends, new vs. expansion revenue, churn/retention, and other subscription KPIs based on the data sources you connect.
Can I measure CAC, LTV, and payback period?
Absolutely. Combine marketing spend with downstream conversion and revenue data to track CAC and LTV and monitor payback at the channel, campaign, or segment level.
Which platforms do you integrate with?
Currently we have direct integration with Google Analytics (GA4), Google Search Console, and Facebook Business Manager. We also offer an effective Web Events Tracking Module and an easy-to-use API to connect CRMs, billing tools, and other platforms.